In 2014 John and I ran our first tour as 44|5 Cycling Tours. It was a week in the Cévennes that we designed, put on our new website, crossed our fingers that someone would come across, know where it was, and be interested. Well that never happened, but we did catch the interest (via this blog, I think) of one guy in the Central Valley of California, and he convinced a friend of his to join him on that tour. It was a big chance to take on an unknown tour company and it was probably a bit of a shock when Rich and Jack hopped in our van and found out they were the only riders. They were good sports about it and certainly had a lot of attention that week in June 8 years ago.
The next tour we ran in this magic area of France was the following year, and we grew our client base by 50% – 3 riders! After sticking with it, we finally got up to a full van or even more, and HighRoad Cévennes is now our most popular tour (5 times over the years). And yes, both Rich (4 HRCs) and Jack (3) were back this year!
Same place, same time next year.